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This study used a mixed-methods approach to investigate the relationship between social media usage and mental health in young adults. We first identified the top 873 influencers on a popular social media platform using a combination of metrics, including follower count, engagement rate, and content quality. We then surveyed a sample of 1,000 young adults who followed these influencers, using a standardized questionnaire to assess their social media usage and mental health symptoms. We also conducted in-depth interviews with 20 influencers to gain a better understanding of their content creation strategies and their perceptions of their impact on their followers.
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