The website www.tamil saree popularity.com appears to be a platform dedicated to celebrating the beauty and elegance of Tamil sarees, as well as the filmography and popular culture surrounding them. Here's a brief overview of what I found:

Traditionally, the Madisar (9-yard saree) is tough to drape. The site’s most-shared video is a side-by-side comparison of (old Madras films) and Trisha (in 96 - although Trisha wore a regular saree, the edit cleverly superimposes Madisar styling). Purity and nostalgia drive these videos to viral status.

The Golden Era: Early films utilized the saree to depict royalty and divinity, setting the standard for the "Pattu" (silk) saree’s prestige.