Kumbakonam saw a 27 % increase in domestic tourism in the quarter following the film’s release. Local businesses reported higher footfall, and the community hall featured in the movie now hosts “Pittu Padam Experience” tours.

Not only did star in the film, but he also composed and sang the track. His ability to blend traditional Tamil beats with modern electronic sounds created a track that you can't help but dance to . Quick Facts: Movie: Trisha Illana Nayanthara (2015) Music/Singer: G.V. Prakash Kumar Lyrics: G. Rokesh Director: Adhik Ravichandran